EnglishCheesySomething insincere or cliché, but in a vaguely inoffensive or pleasant way.

Several friends of mine who learned English as a second language have told me that "cheesy" is one of the trickiest English words to grasp, and doesn't have an obvious equivalent (in at least Chinese, Urdu, or German). And even as a native speaker, it's tough to nail down exactly what "cheesy" means to me. Dictionary definitions don't seem to quite get it right: > [of bad quality or in bad taste](https://dictionary.cambridge.org/us/dictionary/english/cheesy) > [shabby, cheap](https://www.merriam-webster.com/dictionary/cheesy) > [cheap, unpleasant, or insincere](https://www.collinsdictionary.com/us/dictionary/english/cheesy) To me, none of those nail it. Cheesy doesn't really mean bad quality. I would use "tacky", "kitschy", or "schlocky" for the more negative definitions given. Cheesy has a more positive connotation - if something is cheesy, it's not authentic or original, but in an "aw shucks" kind of way, not a "this sucks" kind of way. What do you think?